ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

How to go broke in an auto repair shop.

Updated on March 2, 2011

I got a phone call a while back from a new customer who had spent big money with me setting up a general workshop including a wheel alignment hoist that cost close to $12,000. It was all installed in a busy area where an existing workshop was left after the owner had retired.

They had paid $28,000 for an aligner from my competition. It was state of the art at least according to the price.

These guys although quite young, had bags of experience and a fair bit of money to spend.

The call went like this.

"G'day Ern, do you want to buy out a complete workshop? We've gone broke."

I often buy complete workshops, so In my usual laconic tone I replied "How in hell did you manage that?"

A modern wheel aligner.

HPA wheel aligner

"There's no money left in doing wheel alignments mate, we lost our shirts! You can take the lot. All the new hoists you sold me, the new four post hoist, the lot!"

Some of the 7 hoists were only 3 months old, and I wondered why they were closing so soon after expanding.

It was sad. I don't like to see young mechanics with enough drive to go it alone coming undone like this.

I jumped in the truck and went over to the workshop to put a price on the lot, as he had assured me they were selling up, and had no hope of recovery.

I was very curious as to why they were pulling out so soon after being established when they had a top location and were well equipped.

I walked into the Office and spoke to the owner. He explained that although they had top equipment, a great site and good mechanics, they could not turn a net profit!

The financials were a mess, the business was in debt and their benefactor wanted his money pulled out of the business.

We negotiated a fair price for the whole lot, except the wheel aligner which is a make I neither recommend nor sell. I told him where he could sell it for a reasonable price.

My heavy transport contractors moved all the equipment to my factory to be refurbished and sold again, which is what we do. Buy sell, repair and maintain automotive workshop equipment.

The street where the workshop was has 26 other workshops all feeding off a huge industrial estate full of car sales lots in a big city. The others survived, the market was there, so where did they go wrong?


Used workshop machinery

Some of my used machinery.
Some of my used machinery.

A modern wheel balancer

The workshop itself although operating well, was returning the usual 3 to 4 percent net profit.

Contrary to common belief many workshops make this small margin, and tax census indicate that many operate on less than that.

Even with reasonable turnover, not much has to go wrong when margins are tight. Mechanics and specialists must be paid well, and machinery kept in top condition. It all adds to costs.

A well equipped workshop has a lot for expensive machinery , and some family owned auto shops spend $150,000 on equipment these days. That is a lot of equipment to service, finance and depreciate.

Back to the workshop.

The story they told was that the wheel alignment side of the business cost too much to equip. Alignment machinery servicing and repair dragged the rest of the business down with it.

Since installing the alignment machine they had spent $8,000 dollars on repairs and extra fittings.They had also suffered massive downtime as one of the heads had dumped not only it's motherboard, but the sensor was out as well and it took ages for the replacement part to arrive.

Then it had to be re calibrated with a special calibration bench which cost another fortune.

When someone knocked the wheel aligner over while loading a car on the hoist. That cost another $7,000 for repairs. The supplier provided another machine to keep the alignment side of the business running.

The replacement machine had to be re calibrated after transportation and to suit the workshop as well. Then I came in and repaired the damage to the hoist. A small job which cost $400.

Then things really started to go wrong! The replacement machine was giving false readings, the operator was not familiar with the machine and customers cars were leaving the workshop suffering from bad alignment.

They had to replace components on customers cars damaged by misalignment, and redo a lot of work for free.

all these losses had snuffed a good business out. Lose car sales yards and they don't come back!

Having spent 2 years reconditioning, rebuilding and repairing most popular makes and models of alignment equipment, I have seen the inside of a lot of aligners. I sold many new aligners as well, and have some educated opinions to offer on buying a new aligner that I will eventually include either here or in another article.

Just a cautionary tale to let you have a quick look at the possible downside!

If you are in America and want to look at some good wheel aligners, go take a look here.


working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://corp.maven.io/privacy-policy

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)